King Khan has a 'Green' day with his 2 new friends Chouw and Mouw

By Bollywood Hungama News Network

Change can be good and is more often than not needed from time to time not just for the betterment but for progress; the latest corporate logo to undergo a change is Videocon. To kick off this change in a mega way, the Indian international brand traveled all the way to San Francisco to catch up with its brand ambassador - Superstar Shah Rukh Khan.

King Khan, who is currently in San Francisco, shooting for the film My Name is Khan was in for a pleasant surprise when two fans (of a different kind) Chouw & Mouw barged on the sets. Though meeting fans from across the world is nothing new for SRK, however these two fans were not just any fans. They were Chouw & Mouw- two green color, flubber like characters that had been roaming the streets of San Francisco for a while. In true gentleman style, King Khan exchanged pleasantries and shook hands with Chouw and Mouw much to the amusement of the crowd present. Some fans even wanted to click snaps with these two cute and cuddly characters who happen to be an integral part of Videocon's new look and logo.

The two characters Chouw and Mouw just barged into SRK's van and when they were stopped by the security, they started screaming for Shah Rukh. It was all quite a commotion till SRK stepped out of the van and surprised the entire unit by identifying them as his friends from India. That's not all, Chouw & Mouw also got him a gift, which was confiscated by the security guys thinking it was some suspicious object. As soon as SRK opened the gift box, guess what he saw- 'A switch'. And, SRK, obviously had to hit it. That was it. Something blew out of the box over Golden Gate Bridge and reached the sky! It was the green lava like brand new logo of Videocon!

Speaking on the occasion, Shah Rukh said, "I am delighted to receive such a wonderful gift from my friends Chouw and Mouw in the form of new Videocon logo. My best wishes to Chouw and Mouw! As an actor in popular cinema, I continuously improve and reinvent myself to stay totally connected with my audience. I am extremely delighted to be associated with Videocon, a thinking company that is taking this next step forward to underline and further strengthen its enviable relationship with a vast and continuously expanding fan following."

Chouw and Mouw spent a few days in San Francisco with SRK while the star took special care of the two and introduced them to the entire crew on the sets of the movie My name is Khan. In fact, Chouw and Mouw had free access to the entire set. The entire crew took an instant liking to the lovable and gregarious creatures and even let them help out in the various tasks on the sets of the movie. The grand finale was when they even got a chance to have a meal with King Khan himself.

Chouw & Mouw are the central characters of a new ad campaign of Videocon, depicting the positive dimension of change when they come together. They are shown in different situations transforming the lives of others. Chouw maybe the bigger giant looking character but at heart he is kind and empathetic. On the other hand Mouw maybe tiny and small but is clever and street smart. When they come together they create magic, bringing about change and delight in everyone's life. Speaking on the innovative new campaign, SRK said, "I am confident, my best friends Chouw and Mouw will be loved by all and they are sure to capture millions of hearts and create smiles across the world."

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